Selected period at a glance
Trends
Pick a metric and how to split it. Click a tile above to jump here with that metric. Dotted lines mark changes; hover anything for exact numbers.
Funnel
Channels: who is cheap and who stays
Bubble size is new recruits. Top-left is where we want to spend: low cost per active, many active weeks.
Cost per active vs average active weeks
Who signed up
Cost per active week
Show the numbers as a table
Do people stay?
Each line is one weekly group of new actives. Darker lines are more recent.
Still active, weeks after joining
How many weeks people stay active
What changed and what to do
Written by Claude every Monday from the numbers.